/ Project Overview
Modern Pet Salon came to Doppio with an established clientele and a business that had outgrown its original look. They needed a brand and digital presence that felt as elevated and polished as the experience they deliver inside the salon. We rebuilt it from the ground up.
/ Challenges
Modernizing an existing brand without losing the warmth and personality their current clients already connected with.
Building a website that was visually compelling and easy to navigate for pet owners booking services, viewing pricing, and learning about the team.
Creating a visual identity that stood out in a saturated pet services market in Charlotte.
/ Objectives
Develop a refreshed brand identity and logo system that felt clean, modern, and full of personality.
Design and build a website that converted visitors into bookings and accurately represented the quality of the salon.
Deliver a complete brand package the Modern Pet Salon team could carry consistently across all their marketing and social channels.
